High Street Hoagie Packaging

I really love when extra attention to detail has been put into something where no one asked for it. This is a hoagie I bought from High St. Philly yesterday. This packaging is delightful.

Yes, that’s custom-printed masking tape holding closed a double-layered wrapper. The inner layer of the wrapper is deli paper with an oldschool (presumably Philly) street map printed on it. The outer layer is clear plastic, holding in all that traditional Italian hoagie goodness.

Here’s the thing: This is really beautiful, thoughtful, and elaborate packaging for a hoagie, but really the most important adjective of those three for me is the middle one: it’s thoughtful.

Being thoughtful lets customers know you care about what you’re doing.

High Street also happens to make some of the best breads in the city and we always have a couple of loaves sliced up and frozen for toastmaking (we love toasts). But I think you could probably already tell that from the way they wrap their hoagies.

By the way, the hoagie was good, the bread was better, and the buttermilk fried chicken sandwich was Top 10 best sandwiches I’ve ever experienced in my life, without question.

Good packaging/thoughtful details will always get a hat tip from me.